Publishers looking to push the boundaries of what we consider a reading experience today might want to take a page out of AMC’s playbook.
 
The cable network offers fans of its hit shows “The Walking Dead” and “Breaking Bad” the ability to interact with the shows on tablets and smartphones as new episodes are premiering. AMC encourages more engagement with its shows before, during and after they air.
 
While many book publishers have created reading experiences that have mobile device companions – like Penguin Random House’s Night Film by Marisha Pessl – they may not be capturing readers’ attention at the right time and in the right way.
 
Read more.
 
Related: For more innovative digital publishing, look to the Digital Book Awards. Now accepting entries!
 

To get all the ebook and digital publishing news you need every day in your inbox at 8:00 AM, sign up for the DBW Daily today!
The rest of the day’s top news:
 
New Kindle App for iOS 7 (DBW)
The updated app has something called “Collections,” which is a new feature that will allow users to organize their content. More details.
 
Kindle’s International Clues (The Digital Reader)
The Kindle store now supports 34 languages, more than ever. The additions of languages like Swedish, …read more

Via: Digital Book World